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SMILEYHOUND BY GREYHOUND

Client:

SMILEYHOUND BY GREYHOUND

Year:

2023

We are developing a new product line under the Smileyhound brand, in celebration of the 40th anniversary of Greyhound's success on its ‘Basic with a Twist' business journey. This emphasizes simplicity, yet is imbued with quirks and creativity, coupled with a relentless adaptability that responds to various situations over time. We aim to consistently provide products and new experiences that resonate and meet the needs of consumers. We have curated a special scent experience for when the fragrance is sprayed on the skin, featuring 'Life' and 'Play' notes. Beyond delivering an immediate 'Heart Note' upon contact, courtesy of our fragrance design team's specific techniques, you can layer the scents, much like adding balance to the life of the wearer. They are versatile and suitable for various occasions.

FRIENDLY l ENERGETIC l CLEAN

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