Frequently Asked Questions (FAQ)

What is scent marketing?

Scent marketing is a strategy that uses fragrance to enhance a brand's identity, create memorable experiences, and establish a deeper emotional connection with customers. It involves the strategic use of scent within a business environment to improve customer satisfaction, increase sales, and strengthen brand loyalty.

​

How does Scent And Sense implement scent marketing?

Scent And Sense leverages over a decade of expertise in the fragrance industry to design custom scent solutions tailored to each business's brand identity and goals. We work closely with our clients through a comprehensive process that includes scent selection, diffusion technology, and ongoing support to ensure the effective implementation of scent marketing strategies.

​

What industries can benefit from scent marketing?

Virtually any industry can benefit from scent marketing. Our clients span across retail, hospitality, healthcare, finance, real estate, and more. We customize scent solutions to match the unique needs and objectives of businesses in various sectors, enhancing their customer experience and brand perception.​

​

Is the scent safe for customers and employees?

Yes, all our scents are formulated with the highest quality ingredients that comply with international safety standards, including IFRA (International Fragrance Association) guidelines. We prioritize safety and well-being, ensuring our fragrances are non-toxic, allergen-free, and suitable for continuous indoor use.

​

How do you measure the effectiveness of a scent marketing strategy?

We employ various metrics to assess the impact of scent marketing on our clients' businesses, including customer feedback, sales data, and engagement levels. We also provide ongoing support and adjustments to ensure the scent marketing strategy continues to align with business objectives and market trends.

​

Can scent marketing be integrated with other marketing strategies?

Absolutely. Scent marketing complements visual and auditory branding elements, creating a cohesive and immersive brand experience. We work in tandem with our clients' marketing teams to integrate scent seamlessly into broader marketing campaigns and strategies.

​

What is the investment required for implementing a scent marketing strategy?

The investment varies based on the scope of the project, including the size of the space, the type of scent delivery system needed, and the complexity of the scent blend. We offer scalable solutions to accommodate businesses of all sizes and provide a detailed quote following our initial consultation.

​

How do we get started with Scent And Sense?

To begin, contact us through our website or by phone to schedule a consultation. Our team will guide you through the process, from conceptualization to implementation, ensuring a tailored scent marketing strategy that aligns with your brand's vision and objectives.

​

How does Scent And Sense support sustainable growth?

We believe in building long-term partnerships with our clients, offering not just scent solutions but ongoing support and strategy refinement to adapt to evolving brand needs and market conditions. Our goal is to contribute to sustainable growth by enhancing customer experiences and loyalty through the power of scent.